How To Get Into Freelance Accounting
Date Published: November 27, 2020
If you are thinking of getting into freelance accounting, there are a few tips you should follow to build a successful career. These include:
- Getting Your Business Online
- Creating Bundles
- A Digital Presence
- Traditional Marketing
Running a freelance business also means that you can charge less than larger companies would and therefore be able to retain more clients. Here is everything you need to know about how to get into freelance accounting.
Get Your Business Online
When it comes to running your own freelance accounting business, you will need to make sure you have access to the internet.
Make sure you have a laptop on which you can run all the necessary accounting software. You will also need to install a video-conference app that can help you keep in touch with your clients and their needs.
Payment apps are also available when you take your business online. Use apps like PayPal to help your clients make easy payments online.
One problem that many freelancers may encounter is the lack of a steady income. This is rare for accountants in freelance as there is a lot of work to go around, but service bundles are a great way to ensure a steady monthly income.
By having bundles, your clients are more likely to stay with your company if you can offer multiple services each month.
These bundles may include:
- Account Reconciliations
- Posting Transactions (done on a day-to-day basis)
- Management of Client Bill Payments
- Providing Financial Reports
- Business Growth Advice
In the digital world today, a digital presence can get your freelance business quite far. Remember that many potential clients are available online, so having a digital presence is important to get business.
To build a good digital presence you should:
- Write and share posts on social media
- Ensure that you have a professional website
- Create a successful SEO strategy so that you rank well on search engines
- Use content marketing that included blog posts
- Use an email newsletter
Marketing is a great way to get your business out there. When it comes to marketing, focus on these tips:
- Word-of-mouth marketing
- Hold accounting specific events
- Networking for a larger client base
Author: Andrea Frisby